| Microsoft hires Seinfeld for ad campaign |
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Microsoft hires Seinfeld for ad campaign Report: $300 million ad campaign to change software company's image. Junior Mints, Yoo-hoo, Drake's Coffee Cakes, puffy shirts: These are all things Jerry Seinfeld has endorsed — at least in his alter ego on his classic sitcom. Now, add Microsoft software. Seinfeld will be a key pitchman in a planned $300 million fall advertising campaign for the software giant, a person familiar with the plans confirmed to The Associated Press on condition on anonymity because the deal has not been formally announced. The Wall Street Journal first reported the plans. Citing people close to the situation, it reported the comedian will be paid $10 million for appearing in ads with Microsoft Chairman Bill Gates.
Date : August 22, 2008 - 01:44:28 AM
Tags : windows News walls marketing seinfield vista gates bill campaign microsoft |
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